In an intriguing article published by the CBC today, it was announced that PepsiCo is removing all sodas and suger-filled drinks from schools in more than 200 countries by 2012.
The official press release is visible here.
That's great news! Right? What happens if we're merely paying lip service to the issue?
PepsiCo can be lauded for doing the right thing. Removing sugar-laced beverages from schools will have a positive effect on childhood obesity. But they are a for-profit company. Clearly they don't want to lose money. So what are they going to be selling instead of Pepsi or Mountain Dew?
Sugar-laced juices perhaps? Fruitopia (a coke product) is labled a juice. The amount of calories? Between 100 and 250 depending on the beverage. How much sugar is in a Minute Maid Cranberry Juice? For a 591 mL bottle it is 32 grams. In fact, the cranberry juice has two more grams of sugar and 20 more calories than a 591 mL bottled of traditional Coca-Cola.
Fighting childhood obesity? Hardly.
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Eh! Oh! Children-grow!
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